LATEST news

05-29-08
E3 Public relations announced a formal relationship with John Clark and Wow Web Works today.  "We have been working on miscellaneous projects together for a while now and we decided we work very well together."
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04-21-08
E3 Public Relations and Wow Web Works donate a much improved Website to Kalamazoo Communities in Schools.
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A) Experience. Our public relations experience spans 45+ years and our business management and consulting experience 35+ years. Our people understand the functions of public relations and the functioning of business.  back to top
 
Q) What is the E3 Public Relations approach to a project?
 
A) Team.  At the onset of every project, we allocate the best combination of resources to most effectively and efficiently complete the project. Our client is the most important member of the team, however, and is directly involved throughout the project.  back to top
 
Q) What is the difference between Public Relations and Advertising?
 
A) Public Relations is the most effective method for establishing credibility with the public and is the best tool for building ideas and brands, heightening public awareness, and influencing public perception positively.  Advertising on the other hand, is often more appropriate for maintenance, after a thorough public relations campaign has built a positive public perception of an idea, brand or message.  back to top
 
Q) How available are E3 Public Relations resources to accomplish a project in a timely manner?
 
A) As required. The nature of the project determines the level of responsiveness required. If timing is critical, we respond accordingly. If timing is not critical, we respond within predetermined time-lines. back to top
 
Q) Why do most companies need public relations?
 
A) Brand and image building. Public relations campaigns are the most effective way to build strong brands and create brand or image credibility through public perception.  back to top
 
Q) What do public relations branding strategies accomplish?
 
A) Credibility and value perception. back to top
 
Q) Why spend the time and money on crisis planning? 

A) The unexpected. Unexpected events are often of a crisis nature. Crisis planning mitigates damage.  back to top

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